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| Michigan International Auto Show |
A fascination that starts early in life as a kid while coveting for that one cool hot wheels, cars boast of an allure that few things in life can beat. From being out and out functional to playing an important role in taking one’s status symbol a few notches higher, cars have definitely come of age.
As the years have rolled by, the evolution in the automobile industry has seen new and unimaginable categories of cars emerging in the sector such as the fastest car, most efficient green car, the best futuristic design, the wackiest car and a zillion others. Top-notch trade shows and automobile exhibitions such as the Michigan International Auto Show have always been the best places for the industry professionals to get in touch will the latest developments and innovations.
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| Michigan Auto Show |
Being one of the most commanding sectors globally, the automobile industry has a large market share that has only once been hit badly, thanks to the global financial crunch. However, it has sailed out of trouble comfortably and is looking forward to a highly rewarding future. That said, it still needs to be mentioned that the recession did cause the industry to change its strategies to some extent. The sedans, SUVs and the RVs that previously used to rule the market have made way for the small cars. Also dubbed as the “sub-compact car”, these small cars are help to cut cost, both on fuel and maintenance. As such, these cars have become a favorite among the buyers who now have the option to fit a car in their budget with ease. Premier trade events related to the automobile industry such as the Michigan Auto Show always come first in capturing the latest trends. Therefore, in these events, one can easily catch a glimpse of a Chevrolet Aveo proudly sharing space with a royal Bentley or a Rolls Royce.
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| Michigan International Auto Show 2012 |
As a sector that has seen more ups than downs, a fact remains that the automotive industry is always innovating. Nevertheless, it has also been noticed that the market demand always remains friendly with those tried and tested products. A possible reason for this trend might be the tendency of an average car owner to upgrade to only those models that have built a firm reputation on the grounds of best performance along with trustworthy after-sales services. Also buying car involves a high-cost investment and there are only a few who would like to risk buying an asset that might or might not give them their expected levels of satisfaction. Therefore, the safest bet, in such circumstances is to buy a car that has been there, seen that and is still going strong, for example, a Maruti Suzuki Zen. The auto events in the league of the Michigan International Auto Show lets the industry a lowdown on a comprehensive market analysis, buyer trends and much more, only to facilitate the industry in understanding the buyer’s mind. After all, it’s the buyers who make or mar a business.
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